Memon Dental Care
- Client: Memon Dental Care
- Industry: Healthcare / Dental Clinic
- Project Type: WordPress Website Design
- Services Provided: UI/UX Design, WordPress Development, Responsive Design, SEO Optimization
Digital Marketing Specialist with over 6 years of experience in digital marketing and SEO, expert in Google Ads, Meta Ads, Shopify eCommerce SEO, Custom website SEO, and WordPress development. Key achievements include increasing website traffic by 60% within 6 months through strategic SEO optimization and boosting lead generation by 40% with high-converting PPC campaigns. Managed multi-channel campaigns, achieving a 25% ROI and improved organic search rankings by 30%.
Archives: Projects
- Home
- Projects - Mehran Khan
📌 Project Overview:
Memon Dental Care, a trusted name in dental healthcare, wanted a modern, clean, and professional website that reflected their commitment to patient care and advanced dental technology. The goal was to create a user-friendly platform where patients could easily find services, book appointments, and learn more about oral health.
🎯 My Role:
As the lead WordPress Designer, I took a strategic approach to build a responsive and SEO-friendly website tailored for both desktop and mobile users. I collaborated closely with the client to understand their brand identity, patient needs, and clinic goals.
💡 Key Features:
- ✅ Clean & Professional Design
- ✅ Custom Service Pages for Treatments (e.g., Braces, Implants, Root Canal)
- ✅ Integrated Appointment Booking Form
- ✅ Testimonials Section for Patient Reviews
- ✅ Google Maps Integration for Easy Location Access
- ✅ Contact Form with Instant Notifications
- ✅ SEO-Optimized Content Structure
- ✅ Mobile-First Responsive Layout
- ✅ Fast Load Speed & Security Plugins Configured
🛠️ Tools & Tech Used:
- WordPress (Elementor Pro)
- Adobe XD / Figma (for UI/UX design)
- Yoast SEO
- WPForms
- Google Analytics & Search Console Integration
📝 Outcome:
The final website has significantly improved Memon Dental Care’s online visibility and patient engagement. It now acts as a digital front desk, offering a seamless experience for both new and returning visitors.
Gandhara Gems
- Client: Gandhara Gems
- Industry: E-commerce (Gemstones)
- Duration: 4+ Years
- Role: SEO Strategist & Digital Growth Consultant
🔍 Project Overview
Gandhara Gems is a premium online gemstone store known for its wide range of natural, certified gemstones and jewelry. When I joined as the SEO Expert, the website was underperforming in terms of visibility, organic traffic, and conversions. My mission was to develop a long-term SEO strategy that would position Gandhara Gems as a trusted online destination for gemstones and drive sustainable growth.
🎯 Goals
- Increase organic traffic by at least 70%
- Improve keyword rankings for high-intent, commercial keywords
- Enhance on-page SEO and UX for higher conversion rates
- Build high-quality backlinks to improve domain authority
- Drive more sales through organic channels
🚀 Achievements
- ✅ 80% Increase in Organic Traffic: Through strategic SEO efforts, we achieved a steady year-over-year traffic increase, culminating in an 80% surge over 4 years.
- ✅ Keyword Domination: Ranked on the 1st page of Google for over 100+ high-value keywords like “Buy Natural Emerald”, “Certified Gemstones Online”, and “Ruby Gemstone Price”.
- ✅ DA Improvement: Increased Domain Authority from 18 to 42, boosting overall site credibility and visibility.
- ✅ Blog Traffic Growth: Launched a content marketing campaign, publishing 150+ SEO-optimized blog articles which now contribute to 35% of total organic traffic.
- ✅ Conversion Optimization: Collaborated with UI/UX and CRO specialists to revamp product pages, increasing organic conversion rates by 27%.
🔧 Key Strategies Implemented
- Advanced Keyword Research focused on buyer intent and long-tail terms
- On-page SEO Overhaul: Meta tags, heading structure, schema markup, internal linking, image alt tags
- Technical SEO: Site speed improvements, mobile-first indexing, crawl budget optimization, Core Web Vitals
- Content Marketing: Evergreen guides, gemstone education blogs, and seasonal campaigns
- Backlink Building: Guest posting, digital PR, and partnership outreach to high-authority sites
- Local SEO: Optimized for local searches and maps for physical showroom discovery
📊 Tools Used
- Google Analytics & Search Console
- Ahrefs, SEMrush, Ubersuggest
- Screaming Frog SEO Spider
- Surfer SEO, Grammarly, and Frase.io for content
- GTmetrix & PageSpeed Insights for performance
📌 Result Snapshot
| Metric | Before | After (2025) | Growth |
|---|---|---|---|
| Organic Traffic | 4,000/mo | 21,600/mo | +80% |
| Conversions from SEO | 120/mo | 152/mo | +27% |
| Ranking Keywords | 230 | 780+ | +239% |
| DA (Domain Authority) | 18 | 42 | +133% |